Bedford, NS (July 5, 2005) - Mailworkz, experts in email marketing software and eMarketing services, announced today the launch of a new website for Eztrackz, the advertising tracking platform.

To achieve and measure successful email and web marketing campaigns, business owners must use an application that tracks and reports customer information quickly, accurately, and in real-time. Eztrackz does just that by allowing clients to monitor their online campaigns, giving them the information necessary to make informed decisions on where best to spend their marketing dollars and to determine the success of their marketing campaigns (http://www.eztrackz.com).

"Because Eztrackz works hand-in-hand with our Broadcast email marketing software and any online marketing platform, we wanted to provide our clients with a consistent look to both our main site, Mailworkz email marketing, and our Eztrackz site," says Mailworkz CEO, Karen Fegarty.

Eztrackz is a system that tracks all types of online advertising, including email marketing campaigns. Many companies use it directly with Broadcast email marketing software or any other software application to track both how many people and who opened or clicked on a particular link. Eztrackz will also track pay-per-click advertisements, banners, ezine ads, web links, and much more. Using the integrated tracking and reporting features of Eztrackz, you can precisely track which of your online advertisements lead to a sale. This is powerful data that allows you to fine-tune your online marketing efforts.

To trial the Eztrackz online ad tracker system, visit http://www.eztrackz.com.

About Mailworkz

Mailworkz is an innovative company focused on developing powerful eMarketing tools. With products like Broadcast email marketing software and services like Eztrackz online ad tracking, and the newest addition, Blacklist Monitor, thousands of Mailworkz customers have everything they need to increase market share, revenue, and profits, while improving their customer relationships. For more information, visit http://www.mailworkz.com.

For More Information
Contact: Marketing Department
Mailworkz - Head Office
Phone: 902.835.8974
Fax: 902.835.8976